Case Studies
See how Egress has helped companies learn how to get great results through outstanding implementation.
Jumpstarting the sales enablementEnterprise Wizard needed to a new approach to sales readiness based on identifying key buying criteria for its CRM application. The CEO knew that the company’s technical sales orientation would not be successful with business owners. He was concerned about the company’s ability to compete with larger solution oriented players. How did Egress help? |
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Designing the right campaignTradeBeam’s VP of Marketing needed new messaging and an integrated campaign strategy to seize an opportunity created by new rules in compliance and enforcement. The GTM application offered unique capabilities that met federal guidelines. The window of opportunity would be small but targeting the right buyers with differentiated messaging would have a fast payback. TradeBeam was acquired by CDC Software in May 2010. How did Egress help? |
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Aligning teams to accelerate adoptionA comprehensive software solutions company focused on the oil and gas industry launched several new products in one year. However, the rate of customer adoption was not meeting expectations. The COO wanted to accelerate the adoption of new products from the existing customer base. How did Egress help? |
Improving product planningA global provider of innovative storage systems and software wanted to improve the cadence of the software phase review process and impact the overall time to market. Product teams across several business units did not adhere to entry and exit rules for critical stages. The result was duplication of tasks and a high degree of churn between cross functional groups. The solution was to implement a new lean phase review across all functional teams that would eliminate duplicate activities and allow for faster decisions. How did Egress help? |

