Thought Leadership
As part of our commitment to the community, Egress provides a variety of product management and marketing resources on this web site. Our focus is on supporting product management best practices across the full spectrum of activities, including:
- Product Management Methods and Process
- Go-to-Market Techniques
- Voice of Customer
- Requirements
- Planning
- Competitive Assessment
- Business Case
- Release Management
- White Space Tools
| The majority of the tools and techniques used to improve the effectiveness of product teams are born out of common sense. They have been refined by testing in the real world and a bit of trial and error. These methods are not new and most have been proven to work over time. Strangely, many product teams and software organizations still are not using them consistently. We have assembled a few of these tools and techniques as a reminder to product managers, product marketing managers and product executives. Hopefully, they will inspire those who have the responsibility to create successful technology products.
We would appreciate your feedback about Egress product management and our product marketing tools and methods. |