System of Record for Go-to-Market

System of Record for Go-to-Market

System of Record for Go-to-Market My previous posts on the “product management system of record” have focused on the “Finding a Market Problem” and “Creating a Solution” parts of the product management process. In this post, I’m going to complete the story, and talk...
Product Management System of Record – Rolling Your Own

Product Management System of Record – Rolling Your Own

User Cloud Access Maybe you have read my post from a few weeks ago on a system of record for product management, and agree that not only does product management need one but there are no tools that provide one. What should you do? Can you “cobble together” an interim...
System of Record: Why You’re in the PM Stone Age Without One

System of Record: Why You’re in the PM Stone Age Without One

A few years ago I wrote in an essay that business processes arrive in the modern age only when they have a system of record. This first started with accounting (centuries ago), which led (much more) recently to the back office and manufacturing with MRP, and...
Love the Market Problem, Not the Product

Love the Market Problem, Not the Product

Product managers often place the cart before the horse. We love to think about the product, the features, how “cool” the UI is, and how we can make the product better. Steve Ballmer was once quoted saying, “The lifeblood of our business is that R&D spend....