3 Things No One Tells You About Market Validation

3 Things No One Tells You About Market Validation

Your research has uncovered a market problem that your company may be able to solve. Congratulations! It’s worth celebrating, but keep in mind that your work is about 30% done. Just like you wouldn’t run off and marry someone you just met, your decision to move ahead...
Winning by Losing

Winning by Losing

“I never lose…I either win or I learn.” – Unknown I’ve always been fascinated with how and why business deals are won and lost. As a long time product manager, I’ve always wanted to know why companies chose or didn’t choose my product or...
System of Record for Go-to-Market

System of Record for Go-to-Market

System of Record for Go-to-Market My previous posts on the “product management system of record” have focused on the “Finding a Market Problem” and “Creating a Solution” parts of the product management process. In this post, I’m going to complete the story, and talk...
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